Nel's New Day

July 3, 2014

Walmart Thinks ‘Work Makes Free’

Filed under: Uncategorized — trp2011 @ 6:56 PM
Tags: , ,    Walmart has discriminated against women, stolen money from workers, and starved people with its penury wages. Now it’s gone over the edge with a new “inspirational poster.” The message? “Arbeit Macht Frei.” To people who don’t speak German or didn’t follow the concentration camps of the Holocaust, this means “Work Makes Free.”

arbeitmachtfrei-070214 The poster features gate of a Nazi concentration camp, Dachau, that has the slogan embedded into the iron work. Card-carrying, Swastika-wearing, Aryan-nation, hate-mongering right-wing terrorists will love the poster. They can get it for $42.75. The description reads “Gate with inscription Arbeit Macht Frei, Dachau Concentration Camp, Dachau” and mentions that the poster “would make a great addition to your home or office.”


Before the Jewish people, Jehovah’s Witnesses, LGBT people, and immigrants were first to be imprisoned and exterminated at Dachau after Germany enacted the Nuremberg Laws in 1935. In the first months after Hitler came to power, racial and religious discrimination laws were enshrined into national policy.

More than 200,000 people were imprisoned at Dachau between 1933 and 1945. Another 36,000 people were incinerated in the camp’s crematorium. Dachau served as a prototype and model for the other Nazi concentration camps that followed.

Walmart didn’t seem concerned when a customer complained. The company responded:

“We have this product in stock because there are some customer [sic] who like to buy this type of item, but this doesn’t mean [Walmart] are supporting any ideology related to this item.”

The PR problem became obvious, and the company changed to a message that began with “we were horrified.”

They should have kept the poster: it’s Walmart’s “motto.”

1 Comment »

  1. OMG!


    Comment by Nancy — July 3, 2014 @ 8:30 PM | Reply

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